Start the year right with better lead qualification and follow up.
Did you know that 81% of trade show attendees have buying authority? That means that 4 out of 5 prospects walking the show floor can choose whether or not your technology fits into their buying schema and overall strategy. So impressing them is a must — but following up with them in a way that nets results is probably even more important.
How do you prepare for a conference in such a way that your organization puts its best foot forward, both on the floor and in marketing's follow-up effort? Our ebook, Marketing Tips for Health IT Conferences, will tell you all about it.
Learn how you can capitalize on the buying power on the floor, how your salespeople should work to prioritize leads, and what you need to do after the show to ensure you get the ROI you were hoping for.
Download your free copy by filling out the form and hitting Download The Ebook!